FLAMINGO
Sr. Designer & Creative Strategist Growth Marketing
At Flamingo, I combine creative strategy, art direction, and in-house UGC production to craft campaigns that feel both authentic and aspirational. From concepting paid social and video content to directing shoots with real users, I focus on storytelling that resonates while driving performance. Partnering with growth and brand teams, I test, iterate, and scale creative that reflects Flamingo’s playful, approachable, and luxe personality—balancing fast-paced output with thoughtful design and cohesive brand expression.
Social Ad Design
Social Ad Strategy & Art Direction
Editing and motion by Matt Posorke
Landing Page Design
Using Builder.io, diverse and powerful landing page designs are designed as intermediary experiences between first user touchpoint (ad) and the PDP experience, allowing for more thoughtful storytelling, conversion-driving selling points like testimonials and benefits, and more. As the owner and designer of landing page testing for Flamingo, I have driven over 50% more conversion WoW as compared to non-LP user flows.
Studio Art Direction
